It Comes At Night (Shults, June 9th, 2017) Movie • Page 4

It reminded me of the Village in that it was marketed poorly

 

But, like, the posters and trailers got people talking about the movie and excited to see it. Isn't that the point? Accuracy pertaining to a film's actual quality isn't really what marketing is concerned with

 

Perhaps "poorly" was the wrong word. I think "honestly" might be the better word. I thought this movie was decent, but I also had a pretty good idea of what I was getting into. Touting it as a horror masterpiece, let alone even a horror movie, is incorrect.

I think this trailer is scarier than anything that was actually in the movie.

 

Gotcha. Sometimes the mislead can pay off though. I remember avoiding Bridge to Terabithia when it came out because of the fantasy aspect that was pushed in the trailer, and when I watched it on DVD I was pleasantly surprised

 

CinemaScore has it at a "D"

 

because the movie is bogus

 

Some poor editing/cuts certainly didn't help some of the issues in this -- definitely a disappointment.

 

I thought this was great. Not sure if I'd watch it again mostly cause I just felt so tense and uneasy through the whole thing.

 

Not sure I agree with people saying this was boring or not scary. I took my 8 year old nephew and he was on edge

 

it's not hard to believe that an 8 year old thought this was scary...

 

I was afraid of "Hook" when I was 8.

 

I was just being silly

 

Oh, okay.

Did you actually see it yet?

 

Yeah, I did. It was pretty great. I wonder if Shults is going to continue carving out a niche doing family dramas

 

God dammit I hated this movie so much.

 

It's not just because the title and marketing is misleading. It's because they forgot to write a fucking ending

 

The title is not misleading.

 

damn




even Steve hated this shit

 

Technically, you're right. But it's implied that there will be dangerous infected people in the movie.

 

Haha, I really do like most things !

 

I don't think there was a clown in this so you can say the title is misleading

 

In the trailers, maybe.

But the title does not imply that. I feel like a broken record because I've said this many times already in this thread, but the disease comes to the family at night. The dog gets sick and returns to the home at night. Travis' dreams come at night, causing him to sleepwalk outside. The little boy didn't open the door. Travis did. Their downfall came to them at night.

It makes plenty of sense to me. I didn't care for the film much, but I find it funny that so many people have issues with the title. It was definitely mismarketed, but the title is fine.

 

I get that the film is exploring the depravity of mankind when our systems break down. It's an interesting concept that's been done many times. Humans are almost always the biggest threats to humanity. I believe that the marketers were too afraid to present that in the trailers because they wanted a certain wide base of horror fans to show up. There are plenty of artsy horror fans who would see this movie knowing that there are no monsters/zombies/non-human threats. Clearly, the producers/marketers weren't content with that audience. Many of us felt cheated.

 

I'm reminded of Carriers. No zombies, I think, but that was good and done really well.

 

so wanted to see what people here thought. I hated it. It was the biggest disappointment in a film for me in years.