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DC Comics Debuts New Logo/Identity

Discussion in 'Article Discussion' started by Melody Bot, May 20, 2016.

  1. Melody Bot May 20, 2016
    Melody Bot

    Your friendly little forum bot. Staff Member

    This article has been imported from chorus.fm for discussion. All of the forum rules still apply.

    We’re not the only ones getting a new logo, DC Comics debuted their new identity this week as well:


    “While comics continue to be the heart and soul of DC, the brand has evolved to now stand for powerful storytelling across so many different forms of media. DC is home to the greatest Super Heroes and Super-Villains, and the new logo has the character and strength to stand proudly alongside DC’s iconic symbols,” stated Amit Desai, DC Entertainment Senior Vice President of Marketing and Global Franchise Management.
    ​

    If you squint, it kinda looks like Spider-Man or Deadpool … not DC characters. But other than that, it’s not bad.

    Expand - View Original
     
    Bravespear likes this.
  2. skurt May 20, 2016
    skurt

    Sleekest of beaks. So Good.

    Trying to steal your thunder Jason. With the blue and all.
     
    Jason Tate likes this.
  3. SteveLikesMusic May 20, 2016
    SteveLikesMusic

    approx. 3rd coolest Steve on here Supporter

    Too close to the DC shoes logo now.
     
  4. scottlechowicz May 20, 2016
    scottlechowicz

    Trusted Supporter

    Not sure if it is of any interest, but this logo is essentially an homage to the 1972 DC logo:

    [​IMG]
     
    Dan O'Neill likes this.
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  6. a nice person May 20, 2016
    a nice person

    Trusted Prestigious

    Not bad
     
  7. Blowmybutthole May 20, 2016
    Blowmybutthole

    Newbie

  8. Blake Solomon May 20, 2016
    Blake Solomon

    Mr. Emeritus Prestigious

    i see the negative space in the C more than anything else, and best I can tell it's nonsense? A hammer? Thor's hammer? I get that it's referencing an old logo, but it doesn't feel like it's pushing it forward for any real reason.
     
  9. scottlechowicz May 20, 2016
    scottlechowicz

    Trusted Supporter

    Jim Lee said on IG that "the nooks and angles are meant to evoke the Superman 'S', the Wonder Woman 'WW' emblem and the Bat logo."

    I don't see it myself.
     
  10. Ryan May 20, 2016
    Ryan

    Might be Spider-Man...

    Why does it feel like DC have changed their logo a lot ?
     
    Dan O'Neill and Jason Tate like this.
  11. Drew Beringer May 20, 2016
    Drew Beringer

    @drewberinger / we dogs Moderator

    our new logo is better
     
    DarkHotline, Ryan, coleslawed and 2 others like this.
  12. Dan O'Neill May 20, 2016
    Dan O'Neill

    Regular

    I'm so glad that DC is trying to distance themselves from the doom-and-gloom of their past decade of comic output.

    Geoff Johns is especially to blame, since almost all of his stories involve dark and depressing themes.

    I hear his Rebirth #1 special (Out next week) has a refreshing air of optimism to it. Can't wait to check it out. :)
     
  13. Dan O'Neill May 20, 2016
    Dan O'Neill

    Regular

    They changed it a LOT in the 1940s and 1970s, once in the 80's, then more recently around 2005 and then 2012.

    They had the "bullet" logo for most of my life (I'm 28, for reference), so it IS weird to see the logo change 3 times beyond that...but their logo has changed a lot in their long history.
     
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  15. coleslawed May 20, 2016
    coleslawed

    Eat Pizza

    J.Dick likes this.
  16. Ryan May 20, 2016
    Ryan

    Might be Spider-Man...

    I like the one from the 90s, when I was a kid the most
     
    Dan O'Neill likes this.
  17. J.Dick May 20, 2016
    J.Dick

    Regular

    I'm very excited to see what DC does with Rebirth and beyond. My LCS is running a deal on all the #1 Rebirth issues and I can't wait to see what they try and pull out.
     
  18. Colby Searcy May 21, 2016
    Colby Searcy

    Is admired for his impeccable (food) tastes Prestigious

    You'll be happy to know that Johns won't be writing comics anymore, as he heads up the film department.

    Personally I'm a big Johns fan
     
  19. J.Dick May 21, 2016
    J.Dick

    Regular

    Except he says he will still be very involved in comics.
     
    Dan O'Neill likes this.
  20. Colby Searcy May 21, 2016
    Colby Searcy

    Is admired for his impeccable (food) tastes Prestigious

    Involved yes but not as a writer which is what I said.
     
  21. Eric Wilson May 21, 2016
    Eric Wilson

    Trusted Prestigious

    Excited to check out Rebirth.
     
  22. Raku May 21, 2016
    Raku

    Regular

    I'm really hoping with this rebirth, and re-branding we'll get some more positive stories coming out (and if they do, I hope this effects their movies too because I'm tired of these dark and gritty movies from DC (Their cartoons are descent though)).
     
    Dan O'Neill likes this.
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  24. shogunTORTOISE May 22, 2016
    shogunTORTOISE

    Regular

    Doesn't make Dawn of Justice suck any less.
     
  25. ChaseTx May 22, 2016
    ChaseTx

    Big hat enthusiast Prestigious

    Geoff Johns is great.
     
    J.Dick likes this.
  26. J.Dick May 22, 2016
    J.Dick

    Regular